The “Color Run EcoLakes 2024,” held on August 4, was the first-ever color run combined with an obstacle course in Bình Dương, attracting between 2,000 and 4,000 participants. The event featured various activities, including a flash mob dance, a 5km color run, obstacle challenges, team-building games, and many other exciting experiences.
Bình Dương 24H (Bình Dương 24H Media Co., Ltd.), established in 2017, currently manages multiple social media channels, including Bình Dương 24H, Bình Dương News 24H, Bến Cát 24H, and Thuận An 24H.
Among them, the Bình Dương 24H fan page boasts over one million followers and hundreds of thousands of engagements each month. Recognized for its strong media presence, Bình Dương 24H was chosen as the exclusive media partner for the Color Run EcoLakes 2024 from the early planning stages.
With a team of young, dynamic, and creative professionals dedicated to their clients, Bình Dương 24H consistently delivers strategic media plans that provide significant value in terms of branding and visibility.
Mr. Lê Thanh Trung, CEO of Bình Dương 24H Media Co., Ltd., emphasized that the event’s objective was not only to foster community engagement through running and color experiences but also to encourage a healthy lifestyle, promote well-being, and spread positive messages.
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Beyond the main color run event, the organizers also introduced various side activities to enhance excitement and interaction among participants. A total of 2,000 runners joined the flash mob warm-up, engaged in team-building games, and energized the stage with multiple performances.